One of the most influential rap stars today, Fifty Cent puts everything into both his music and his clothing line. The G Unit Clothing company was established in 2003 with the help of Manhattan hip-hop clothier Marc Ecko. Since its inception, the G Unit line has taken the uban wear community by storm. The line not only includes artwork and logos with Fifty ut also includes other members of the G Unit squad including Lloyd Banks and Young Buck. Fifty involves himself in all the details of his business, even picking denim washes and logo fonts.