Designed by art paul, the magazine's first art director, the rabbit head has appeared on the cover of every issue of the magazine since the second. Hugh Hefner, the creator of the Playboy magazine, once explained, 'I selected a rabbit as the symbol for the magazine
because of the humorous sexual connotation, and because he offered an image that was frisky and playful. I put him in a tuxedo to add the idea of sophistication. Now you can be look like a centerfold yourself in these fun and sexy outfits cluburban offers.